Hush Blocks

Privacy Policy

Effective date: 11 May 2026 · Last updated: 22 May 2026

Who we are

Hush Blocks ("the app") is an iOS application developed by Filippo Carboni, an individual developer based in Italy ("we", "us"). You can reach us at filo@filippocarboni.it.

The short version

  • We don't ask you to sign up. We don't collect your email, name, phone, or IDFA.
  • Your detailed game progress (best score, total games, etc.) is stored only on your device. We do send anonymous usage events (e.g. "game started", "game ended with score X") to our analytics provider — see below.
  • We show occasional rewarded ads via Google AdMob — only when you tap "Continue" on game over.
  • AdMob may collect your iOS Advertising Identifier (IDFA) if you grant permission via Apple's App Tracking Transparency prompt. You can change your mind any time in iOS Settings.
  • We use PostHog (EU Cloud) for anonymous product analytics. No advertising identifier, no name, no email — just an anonymous, device-scoped ID and gameplay events.

What we collect on your device

The following are stored locally in iOS UserDefaults and never leave your device in their detailed form:

  • Best score
  • Total games played
  • Total score across all games
  • Total play duration
  • Total pieces placed

Deleting the app erases this data. We have no copy and no way to recover it.

What third parties see (Google AdMob)

When you tap the "Continue" button on the game over screen, the app shows a rewarded video ad served by Google AdMob.

What Google may receive when an ad is requested:

  • Your IP address and rough geographic location (country/region)
  • Device type, iOS version, and language
  • The fact that you watched (or skipped) an ad
  • Your IDFA (Identifier for Advertisers) — but only if you tap "Allow" on Apple's tracking prompt. If you tap "Ask App Not to Track", ads are still shown but in a non-personalized (contextual) form, without your IDFA.

Google's use of this data is governed by their own policies. We don't store any of it ourselves. Reports we see in the AdMob dashboard are aggregated and contain no information about individual users.

Apple's SKAdNetwork is also used to attribute ad performance in a privacy-preserving way (no user-level data — only aggregated install reports).

What third parties see (PostHog — product analytics)

We use PostHog to understand how the app is used in aggregate — which features people open, where they get stuck, how often the app crashes. Events are sent to PostHog's EU Cloud (servers in Frankfurt, Germany), routed via our own subdomain f.hushblocks.app.

What we send to PostHog:

  • An anonymous identifier — a random UUID generated on first launch, or your Game Center player ID if you sign in. Never your name, email, phone, or IDFA.
  • Gameplay events: game started, game ended (with score), undo used, best score beat, ad watched, settings changed, menu opened, link tapped.
  • Device model, iOS version, and language (standard analytics metadata).
  • Anonymous crash and hang reports forwarded from Apple's MetricKit (no personal content, just stack traces and signal codes).

What we don't send to PostHog: your IDFA, your IP address in identifiable form (PostHog truncates it for geolocation only), payment information (there isn't any), or any content you typed (there's nothing to type).

Legal basis (EU/EEA/UK): legitimate interest in improving the app, balanced against the anonymous, non-tracking nature of the data. We do not combine PostHog data with data from other apps or services.

Want your data deleted? Email filo@filippocarboni.it — we'll delete your anonymous profile from PostHog. Because the ID is anonymous, please include the approximate first-launch date and country so we can find the right record.

Children

Hush Blocks is not directed to children under 13 and we do not knowingly collect information from children under 13. If you believe a child has used the app, please contact us and we'll be happy to help (though there is no account or stored data on our side to remove).

EU / EEA / UK: GDPR consent (Google UMP)

If you open the app from the EU, the EEA, or the UK, the first launch shows a Google-certified consent form (Google User Messaging Platform, based on the IAB TCF v2 framework). It asks whether our advertising partners may process your personal data — for example to show personalized ads, measure ad performance, or build audience profiles. You can grant consent, refuse, or fine-tune by purpose and vendor.

You can change your choice any time from inside the app:

  1. Open Hush Blocks
  2. Tap the gear icon to open Settings
  3. Under Privacy, tap Manage privacy preferences

Outside the EU/EEA/UK this form does not appear and ads are served under the legitimate-interest basis allowed in those jurisdictions, subject to ATT (below).

Your rights (GDPR / CCPA)

You can withdraw iOS tracking consent (ATT) at any time:

  1. Open iOS Settings
  2. Scroll to Hush Blocks
  3. Toggle Allow Tracking

You have the right to access, rectify, erase, restrict, or port any personal data we hold about you. The only data we hold off-device is the anonymous PostHog analytics described above; everything else is on your device or with Google AdMob under their terms. For requests about AdMob data, please contact Google directly. For deletion of your anonymous PostHog profile or anything else, write to us at filo@filippocarboni.it.

Changes to this policy

If we change this policy, we'll update the "Last updated" date at the top. Material changes will be highlighted in the app or here on this page.

Contact

Questions or concerns? Email filo@filippocarboni.it.